SECRETS TO SUCCESSFUL HEALTHCARE MARKETING
Discover Success Secrets in Building Census and Your Own Brand as a Healthcare Marketer! 

 

Census.  It’s the magic word.  How do you grow it?  No matter what aspect of LTC (Long Term Care) you are in – residential, long term, short term or rehabilitation services – you know it’s all about the numbers.  Every organization has a different way of providing you with the marketing strategies they feel are the best.

So why are some marketing/admission directors successful while others struggle for every new patient or resident?  Because successful marketers know the secrets – the basic ground rules.  And now you can learn them and benefit from them, too!
 
In this seminar, you will receive information on everything you need to develop and implement a successful marketing plan for your facility.  Whether you’re a beginner or a seasoned professional, SECRETS TO SUCCESSFUL HEALTHCARE MARKETING is a great opportunity  to improve your marketing career.  Also great for Administrators who  want to improve their census with marketing strategies for their staff.

IN THIS 3 1/2-HOUR SEMINAR, YOU WILL LEARN:

• the one thing you need to excel in marketing
• the power of using the Laws of Human Relationships
• the key to winning any inquiry from the first phone call or walk in
• working with the competition; targeting key referral sources
• six ways to improve your tour or selling process resulting in a guaranteed conversion rate increase
• the importance of Relationship Marketing and how it will make the greatest impact on your marketing
• the five-step Marketing Plan – your roadmap to success
• advertising and public image – the do’s and don’ts you must know to successfully “speak” to your target audience.
• proven techniques in setting and achieving above-average monthly census goals
• networking and follow-through skills to improve your marketing image in the industry