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Monday, February 06, 2012 ..:: Seminars ::..   Login

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This is what the attendees are saying...

“...as entertaining as it is informative - great information on getting referrals” -CHICAGO, IL

“…the speaker was very well rounded and experienced – great credibility…” -ERIE, PA
 
“…(seminar) gave me many ideas to work with. The speaker had experience with healthcare and personally knew our areas of conflicts.” -ERIE, PA
 
“…it was helpful that the presenter had worked in different healthcare positions to help educate us.”- CLEVELAND, OH

"...the sense of humor made the presentation much more enjoyable and easy to discuss the topic."  DETROIT, MI

"...the entire seminar was helpful and informative.  Very engaging and dynamic speaker!  Thank you! I was very satified with the seminar."  PITTSBURGH, PA

"...a new twist on an old topic of communication. Great presenter!"  BOARDMAN, OH

"...information I will definitely share with staff." COLUMBUS, OH


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 The PhD Seminar Series Minimize

Our seminars are conducted throughout the year across the USA.  Seminars are top-level productions and include professional training manuals distributed at each presentation. The speakers are knowledgeable and experienced on the topic being presented and have worked in the various positions being addressed.

For information on available seminars, click on the topic:

The Healthcare Marketing Plan Workshop

Healthcare Marketing for Administrators (CEU Approved)

Hire for Attitude. Train for Success. (CEU Approved)

Understanding Personality Profiling for Improved Relationship Marketing

Understanding, Preventing and Reversing Healthcare Marketing Burnout

Secrets to Successful Healthcare Marketing

The Power of Referrals

Communication in Healthcare (CEU Approved - Details Coming Soon)

Assertiveness and Closing Techniques for Healthcare Marketers

 


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 SEMINAR: Healthcare Marketing....without a building! Minimize

HEALTHCARE MARKETING WITHOUT A BUILDING
Don’t Miss This Opportunity To Learn How To Greatly Improve Your External Marketing Efforts!

Homecare, hospice and rehab are “street” marketing services – administered in the home, assisted living facilities, etc. but heavily dependent on referrals.  Assisted Living and Nursing Homes must also be out in the streets building a referral base with physicians and hospitals.

The quality of your service is your strongest asset.  This seminar focuses on professional referral programs, word-of-mouth advertising and use of the media and public relations to “brand” your service as the consumer/professional choice!

HEALTHCARE MARKETING without a building is a referral-based education seminar meant to help grow your clientele with increased relationship and customer service programs. A must-have for the marketing road-warrior in healthcare marketing.

IN THIS FOUR HOUR SEMINAR, YOU WILL LEARN:

  • the one thing you need to excel in healthcare marketing
  • the survival tactics of healthcare marketing in the New Age
  • working within the competitive marketplace; identifying key referral sources
  • five key time-management tactics for external marketing professionals
  • the importance of Customer Service and how it will make the greatest impact on your referrals and customer retention
  • six proven marketing ideas to retain important referral resources
  • five key steps for conducting successful marketing presentations
  • the seven “commandments” of successful external marketing
  • six common errors in referral-based marketing
  • the “marketing” importance of knowing your service staff

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